Free EPK Maker: What a Press Kit Actually Needs in 2026

Every opportunity you pitch — a room, a premiere, a festival, a playlist — ends with someone deciding in ninety seconds whether you're real. The EPK is the ninety seconds, structured. Here's what belongs in it, in the order skimmers actually skim.

The non-negotiables

• A bio in three sizes: one line, one short paragraph, one long. The one-liner does the most work — "melodic garage rock from Chicago, FFO X and Y" beats three paragraphs of journey.

• Music that plays in place — embedded, no logins, best song first. Nobody clicks through to a second site.

• Photos worth printing: two or three high-res shots that look like your music sounds. Blogs run your photo, not your MP3.

• Real numbers, honestly framed — monthly listeners, list size, recent draws. Small-but-real beats vague-but-inflated with every booker who's been burned before (which numbers matter).

• Press quotes with sources — one good sentence with attribution outweighs five anonymous blurbs.

• Contact information a human can use — a name and an email, visible without hunting. You'd be amazed.

What to leave out

Your influences essay, the full discography with liner notes, autoplay audio (never), and anything that requires a download. A press kit is a landing page, not an archive: if it doesn't help someone say yes in ninety seconds, it's costing you the seconds that would.

Where to build it free

Musavise's EPK builder gives you a clean public page at your own handle — bio, embeds, photos, quotes, stats, contact, a one-sheet — free. It tracks views, so after you pitch a venue you know whether the booker actually opened it before you follow up, and it pairs with a QR code anywhere you play. Paid EPK hosts charge monthly for less; page builders make you assemble it from scratch. This is the purpose-built version, at the price of an email address.

Everything above lives in one free Musavise account — no credit card, no trial clock, and your data exports any time you want it. Create your free account and it's yours in about two minutes.